Principal Associate

Juan Luis Aquino

MBA, CCFP, CPFC, FRC
Especialista en Planificación Financiera y Contributiva

Specialized Financial Strategy

Juan Luis Aquino Blay is the founder of JLA Financial Planning in Puerto Rico. He is a specialist in financial and tax planning. With an extensive professional background, he provides expert guidance to help clients optimize their fiscal strategies and achieve long-term financial security. Combining advanced academic credentials with specialized certifications, Juan Luis focuses on delivering comprehensive, tailored solutions that empower individuals and businesses to navigate complex financial landscapes and reach their personal and professional goals with confidence.

  • Retirement Planning

  • Tax Planning

  • Personal Financial Planning

Professional Credentials
Education
Master of Business Administration (MBA)

Finance & Strategic Management

Certification
Consultor Certificado en Finanzas Personales (CCFP)

Instituto de Finanzas Personales de Puerto Rico

Certification
Certified Personal Finance Counselor (CPFC)

Institute for Financial Literacy

License
Authorized Representative

Office of the Commissioner of Insurance, Puerto Rico

Accreditations
Certificates & Awards
Certificate of Juan Luis Aquino - Master of Business Administration (MBA)
Certificate of Juan Luis Aquino - Consultor Certificado en Finanzas Personales (CCFP®)
Certificate of Juan Luis Aquino - Certified Personal Finance Counselor (CPFC®)
Our Associates

Meet the JLA Financial Planning Team

Get to know the professionals committed to providing personalized financial guidance and long-term planning support.

CCFP, CPFC
Amarilis Alicea

Specialized Risk Analyst

She provides risk analysis and personalized financial guidance to help clients make knowledgeable financial decisions and strengthen their long-term financial security.

CPFC
Magdalis Martinez

Authorized Representative

She supports clients through financial coaching, final expense planning, and personalized financial guidance for long-term financial preparedness.